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August 28, 2009

Most social media is bad marketing/PR

David Armano posted a great little Top 10 list regarding social media's dirty little secrets. Number 2 resonated with me the most, as about half my followers on twitter are trying to sell me something without engaging me. I take issue with number 10 however, I am still a sucker for top 10 lists.

The full list is worth a read.

2. Most social media is bad marketing/PR
Few organizations really want to engage with their customers. It's just easier to slap together a blog, Facebook fan page or hire someone to tweet about your products and coordinate events that hopefully generate buzz. Participation is hard.
via darmano.typepad.com

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Filed under  //   Marketing   Social Media  

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August 28, 2009

FTC ban on robocalls comes next week

Nate Anderson at ars technica does a write-up on the FTC's upcoming ban on "robocalls." His post was also mentioned on CNN in an article on the same subject.

The Federal Trade Commission next week will make automated robocalls illegal for most telemarketers. Still, the list of exceptions mean that the calls will go on, because charities, politicians, banks, and telcos can continue their prerecorded pitches.
via arstechnica.com

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